Do you want to be an advertising editor? If you want to help brands bring their products to market and play a part in iconic campaigns with slogans like “It’s Not Delivery, It’s DiGiorno.” then editing advertising copy might be for you. However, you also need to be ok with unconventional hours, executives having the final say, and other pitfalls.
The idea of a client avatar doesn’t just apply to big business. If you want to be a successful author, you need to know who you’re writing for; you need to understand your ideal reader. This is especially important for the kind of nonfiction book that helps a reader solve a problem or reach a goal. How can you help if you don’t know who you’re helping? You need an ideal reader profile.
To comma or not to comma, that is the question. This seemingly insignificant punctuation mark causes more confusion in the lives of writers, editors, and all who work in publications or with web content than all other punctuation marks combined. This blog reviews some basic rules for the use of the comma, so you can brush up on your usage of the pesky comma.
If you want to publish a polished, well-crafted piece of writing, you’ll likely need feedback to help guide your revisions. Most authors, however, aren’t ready for a professional editor after the first draft. Instead, join a writer’s critique group! They’re free, they’ll make you a better writer, and they’ll help build your network. Here’s how.
The editing question I get more often than any other is about the Oxford—or serial—comma, the comma that precedes the word “and” in a list. Here are my thoughts on that bit of punctuation.
Writing a memoir, novel, essay, magazine article, or blog post sometimes requires authors to tackle some tough topics, including content that might be psychologically or emotionally difficult to read, especially to those who have experienced a trauma. How do we balance realistic depictions or discussions of challenging content with the needs of readers who could potentially be traumatized? Trigger warnings might—or might not—help. Here’s how.
Fiction has an obvious story arc, but memoirs and narrative nonfiction benefit from a structure that supports compelling storytelling too. Consider that your story, whether real or imagined, has a protagonist: you, if you’re writing a memoir, or a main character. Even a self-help book has a protagonist—the reader.
Em dashes, en dashes, and hyphens are physically distinct and have very different uses. This brief article provides a glimpse into those uses and distinctions, so you can begin employing the punctuation marks correctly today.
There are over 7,300 magazines published in the United States. Given these numbers, if you have an article you wish to submit to a magazine, it seems you have a good chance of getting it published. But the wide variety of publications, from news to general interest to niche to literary, also means that there is no one right way of submitting your work. Here are some ways you can get published in a magazine.
In an earlier blog post, Boulder Editor Jill Tappert discussed style guides (also known as style manuals). Style guides provide editing guidance for a particular field or subject area. You may already know what style guide your publisher wants you to follow. Alternatively, your editor can help you select the right style guide (and dictionary) […]